Italian luxury fashion house Fendi is best known for its ready-to-wear fashion, leather goods, shoes, fragrances, timepieces and accessories. The globally recognised brand, founded in 1925 in Rome, is renowned for its exquisite creations, as well as its leather goods, most notably its Baguette, 2jours and Peekaboo handbags. Eccentric German fashion designer Karl Lagerfeld has been Fendi's creative director since 1965 and is recognised worldwide for his trademark white hair, dark sunglasses and high neck collars.