Founded in 1995 by watchmaker brothers Felix and Thomas Baumgartner and artist Martin Frei, Urwerk watches is an award-winning luxury brand based in Geneva. Known for its avant-garde designs, indications and complications, Urwerk watches has already taken home numerous awards for its timepieces, including the prize for Best Design Watch at the 2011 GPHG for its R-110, and the Best Mechanical Exception prize and Best Innovation prize during the 2014 GPHG for its EMC timepiece.