
Hirsh London unveils a striking addition to its jewellery offering. Story is a collection of gold and diamond jewels based on the nonagon, the nine-sided geometric form. Minimalist and elegant, the nonagon's sculptural form is multifaceted, echoing the firm's specialisation in gemstones or - for the more poetically inclined - reflecting the nine distinct yet interconnected character types .
Read more about the history of the Hirsh family of jewellers here.

The nonagon was chosen not only for its aesthetic qualities but also for its quirkiness and symbolism. Unlike an octagon or hexagon, the nonagon has an odd-sided symmetry, giving it a round, smoother appearance than other sharp-pointed polygons. Its complex construction gives it a mysterious, almost rebellious quality.
Throughout history, the nine sides have represented concepts such as completion, wholeness, and the mystical, and its sacred geometry evokes a sense of depth or hidden order. The nonagon has a lot to offer and, in Hirsh London's hands, becomes a beautiful jewel with an intriguing personality that is captivating from every angle. The clean lines of jewels make them naturally androgynous in a subtle way that befits Hirsh London's quiet and considered approach to luxury.

Sophia Hirsh, Managing Director at Hirsh London says: "With Story, I wanted to create something that is both organic and sculptural – a collection that resonates in our ever-evolving world. In geometry, a nonagon is a very rare shape that symbolises balance and harmony – it is a shape that is both complex and simple, feminine and masculine. We each have many sides, and countless stories to tell. This collection is a celebration of that – it embraces our individuality and encourages you to express yourself and tell your own story."
The jewels are offered in the warm tones of rose or yellow gold and the cool sheen of platinum. Each side of the nonagon is set with diamonds and offers dazzling flashes of light with each move. It is perfect to wear every day or bring glamour to cocktail hour. For those looking to add colour to their jewels, Hirsh London can custom-make any of the Story jewels to include a range of colour gemstones.
Each jewel has been meticulously hand-made in Hirsh's jewellery atelier, situated right above the showroom on Conduit Street in Mayfair, London. Few jewels in this price range are made by hand, the old-fashioned way, and even fewer are in the heart of Mayfair. You can count on one hand the jewellers who still have their workshops in Mayfair. This manufacturing method endows each piece with character and charm and adds to the Story's narrative. While each jewel has its nuances, the bangle is the most complex piece and takes weeks to craft its irregular form, entirely set with top-quality diamonds and a secure yet easy-to-use opening mechanism.

The flash of diamonds peeking out from under a shirt cuff, the edge of a collar, or under a lock of hair offers a perfectly tempered dose of opulence that bears the hallmarks of Hirsh London's unique take on heirloom jewels with a contemporary soul.