Lalaounis and the 2025 good luck charm: A symbol of hope

Lalaounis’ 2025 good luck charm channels Greek history and masterful design, making it a powerful emblem of tradition, renewal, and timeless style.

Blossom rosette with garnet bead by Lalaounis

As the New Year approaches, Greek jewellery house Lalaounis continues its tradition of blending artistry with cultural heritage. The 2025 Good Luck charm is more than an accessory—it symbolises prosperity, love, and renewal, and is deeply rooted in Greece's rich cultural history.

The Greeks celebrate  New Year with customs steeped in meaning, such as the Vasilopita, a cake honouring Saint Basil that contains a hidden coin said to bring luck to its finder. Similarly, the Lalaounis Good Luck Charm reflects the Greek ethos of hope and generosity, weaving together ancient traditions with contemporary craftsmanship.

Iolite beads and gold Rosette coin necklace by Lalaounis
Lalaounis welcomes 2025 with the necklace with faceted Iolite beads, a 42 cm strand featuring deep-blue iolite and a 1.5 cm gold Blossom Rosette motif, inspired by ancient Greek artistry.

This year's charm draws on the Blossom Rosette motif, a design that dates back to the temples of Aphrodite in Classical Greece and even earlier Minoan art, where it symbolised fertility and the life-giving energy of nature. Its revival for 2025 is a nod to timeless values, brought to life with goldsmithing expertise.

The charm is available in variations of sterling silver, 18-carat gold, or a combination of both, with options incorporating gemstones such as aventurine or garnet. Highlights include the faceted pendant with a garnet bead, in which deep red garnets are paired with a golden rosette, creating a design that is as versatile as it is meaningful.

Blossom rosette pendant in sterling silver by Lalaounis
The Blossom Rosette pendant in sterling silver by Lalaounis is an accessible option for those looking to own a piece of its renowned craftsmanship.

But Lalaounis is more than its annual charms. Known for reinterpreting ancient Greek jewellery, the brand is synonymous with reviving motifs from the Neolithic, Minoan, and Byzantine eras. From Hercules Knots to lion heads, its pieces combine traditional techniques like hand-hammering and granulation with a contemporary aesthetic, ensuring they remain wearable art for today's audience.

Each creation is handcrafted in the brand's Athens atelier, reflecting the meticulous attention to detail that defines Lalaounis. The house's work is enriched with a heritage that continues to inspire from a timeless charm to an heirloom-quality necklace.

The 2025 Good Luck Charm encapsulates this legacy, offering a way to embrace the New Year with hope, beauty, and a connection to Greece's storied past. Available in boutiques and online, it's a perfect blend of history and modernity—a meaningful keepsake to carry into the year ahead.

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