Located in the legendary Place Vendôme, the House of Boucheron has always been legendary for its enigmatic approach to its high jewellery designs. Founded in Paris in 1858 by Frédéric Boucheron, it is rightly revered for its Haute Joaillerie, Haute Horlogerie and, in more recent years, parfums. Its designs are playful, elegant, colourful and, above all, sensual - one need only look at the daring and unusual nocturnal animal jewels to see why. So unique is the House of Boucheron's creations that it enjoys a clientele that has included the British Royal Family, Queen Rania of Jordan, Oscar Wilde, Rita Hayworth, Greta Garbo and Kristen Scott Thomas.